Head of PPC - Hybrid Role

TAL is a fast-growing boutique search agency based in Bolton. With amazing clients under our belt (and more recently acquired), we are looking for a Head of PPC and Paid Media to join our growing team. This role includes the freedom to develop your own process, team and progression and will start a personal development plan in the ‘senior team’ leading to a directorship. It’s an exciting time to join the agency, manage a small team and grow the department in line with TAL's continued growth. Requirements: • Managing across all aspects of paid search and media campaigns: planning, execution, reporting and tracking. • Provide strategic direction for the Paid Media team. • Analysing and reporting on paid media performance, providing insights to senior management on areas of improvement. Ability to audit in depth existing accounts. • Creating and implementing a structured approach to the continual optimisation of paid search activities and bid management strategy. • Manage a Paid Media team as you develop them into experts. • Stay up to date with platform and industry changes, updating strategies in line with your analysis and observations and filtering these down to the wider Paid Media team. • Ability to communicate well with clients both written, over the phone and face to face (when permitted) • Understanding of how PPC sits within the wider digital marketing piece What we offer: Salary: 40k - 50k per annum (DOE) Your salary will be reviewed every six months in line with your pre-agreed objectives. Working week: Bolton: Monday only Remote: Tues - Friday Other benefits: • Unlimited annual leave • Generous pension scheme • Free refreshments • Team days out • 10am-4pm / 9am-3pm Working day (In the office) • Working from home days • Opportunities for growth and advancement Experience: · 5 years’ experience managing paid media campaigns. · Demonstrable experience managing paid search to drive business performance. · Substantial experience across the breadth of social media and other marketing channels: From Facebook & Twitter to Paid Search. · Experience of managing and developing a team. · Strong analytical skills and attention to detail, with experience using tools such as Google Analytics. · Strong Google Ads experience. · Experience with KPI and Performance campaigns. · Strong numerical skills, including strong experience in using and creating Excel formula to analyse large data sets and find actionable insights. How to Apply: · Email your CV to leetal-agency.com · A covering letter (optional)

Location: Salford, GB

Posted Date: 1/10/2025