Digital & Communication Specialist (Sostituzione maternità)

As Digital & Communication Specialist in ROCKWOOL Italia , you’ll play an active and operational role in strengthening our brand awareness in the market by enhancing our marketing and communication strategy. Collaborating with cross-functional teams and internal and external stakeholders, you’ll focus on our digital presence and drive successful marketing campaigns while supporting the Communication Manager Italy in the day-to-day activities of the Marketing & Branding Department. Key Responsibilities Digital transformation Develop and execute digital marketing campaigns across various channels, including web, email, social media, and display advertising. Implement lead generation actions/campaigns, improving customer experience via digital tools, including webinars and marketing automation tools. Create and maintain our social media presence, ensuring consistent messaging and engagement, coordinating with the external agency. Monitor and update local website contents. Monitor and report on campaign performance, assessing against key performance indicators (KPIs) and return on investment (ROI). Communication Prepare and implement design, layout, and content for all outgoing marketing communication (leaflets, brochures, banners, presentations), securing visual identity and tone of voice. Secure coordination with external stakeholders (agencies, printing companies, etc.). Organize events (seminars, workshops, trade fairs, etc.), managing logistics, promotional materials, distribution, and storage. Strong cooperation with the Sales department to implement sales promotion actions, events, and POS materials. Contribute to the operational and financial management tasks of the department (budget, estimations, expenditures). About You Bachelor’s or master’s degree in marketing, communication, or a related field. 3 years’ experience in marketing and communication. Proven knowledge in leading and managing marketing databases, email marketing, and other digital tools. Collaborative and digital mindset approach. Flexibility in adapting plans according to local/global needs. KPI and results focus. Excellent command of the Italian and English languages. A B2B working experience is considered a plus. What Do We Offer At ROCKWOOL, our culture is one of teamwork, respect, and support. We offer a good working atmosphere with a comprehensive package, including: Salary levels compared and aligned with market trends; Flexible working hours 1 day/week work from home; 20 days holiday 10 additional days leave per year; CCNL health insurance; Paid time off for medical visits (16 hours/year); Training programs and courses that contribute to your personal and professional development; Support from expert colleagues. Who We Are We are the world leader in stone wool solutions. Founded in 1937 in Denmark, we transform volcanic rock into safe, sustainable products that help people and communities thrive. We are a global company with more than 12,000 employees, located in 40 countries with 51 manufacturing facilities, all focused on one common purpose – to release the natural power of stone to enrich modern living. Diverse and Inclusive Culture We want all our people to feel valued, respected, included, and heard. We employ 79 different nationalities worldwide and are committed to providing equal opportunities to all employees, promoting diversity, and working against all forms of discrimination among ROCKWOOL employees. At ROCKWOOL, you will experience a friendly team environment. Our culture is very important to us. In fact, we refer to our culture as “The ROCKWOOL Way”. This is the foundation in which we operate and is based upon our values of ambition, responsibility, integrity, and efficiency. ROCKWOOL is proud to be an Equal Opportunity Employer. We value diversity and therefore welcome all applications, evaluating qualified candidates regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation, and identity. At ROCKWOOL Group, we are committed to enriching the lives of everyone who experiences our products and services. We help our customers and communities tackle many of today’s biggest sustainability and development challenges, from energy consumption and noise pollution to fire resilience, water scarcity, and flooding. Stone wool is a natural, fully recyclable, versatile material that forms the basis of all our businesses. With approximately 12,000 dedicated colleagues in 40 countries and sales in more than 120, we are the world leader in stone wool products. Our employees are the reason we can achieve our goals and adapt to the changing world around us. Whether in an office, sales, or factory role, our employees contribute actively to making the world safer and more sustainable. Ready to help build a better future for generations to come? Join us and make a difference J-18808-Ljbffr

Location: provincia-di-milano, IT

Posted Date: 1/22/2025