Director of Event Production, Merchandise

**Insomniac - Director of Event Production, Merchandise**

Job Summary:

Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction. The quality of the Headliner experience is our top priority.

Throughout our 25-year history, Insomniac has produced almost 400 festivals, concerts and club nights for over 4 million attendees in California, Colorado, Florida, Nevada, New York, Texas, Puerto Rico, and the United Kingdom, with expansions into Brazil, China, Japan and India. Insomniacs premier annual event, Electric Daisy Carnival Las Vegas, is the largest multi-day music festival in North America, and attracted more than 400,000 fans over three days in October 2021. The company was founded by Pasquale Rotella, and has been based in Los Angeles since it was formed in 1993.

**THE ROLE**

The Director of Event Production for the Merch department takes a key leadership role in the planning and execution of the Apparel Groups mission at assigned festivals, concerts, and branded shows. They work with the Creative Director and the VP, Operations to create the vision of the brand and manage the team that is responsible for bringing the merchandise booth activations to life at festivals. This is not a fully remote position and is based out of the Apparel Groups warehouse studio in downtown Los Angeles.

**RESPONSIBILITIES**

+ Oversee merchandise booth activation at all key festivals and concerts.

+ Pre Event

- Work with key festival team (Promoter, Project Manager, Site Production, FOH Operations, BOH Operations, Stage Production, Experience Team, Finance Lead, Marketing, and select ancillaries) on placement of merchandise booth on site

- Advance all necessary equipment for merchandise booths with festival production, including truss, signage, security, wifi, power, bike racks, travel accommodations and site credentials.

- Develop merchandise booth interior and exterior that is in line with vibe of festival art direction

- Work with HR to hire merchandise sales staff and assistant management to operate merchandise booths. Interview all candidates. Develop training materials and staff schedules

- Own activation budget

- Be in close contact with apparel development and logistics team to ensure merchandise delivers on schedule for load-in

+ At Event

- Count in all merchandise.

- Allocate inventory to all merchandise booths

- Set up POS terminals

- Set everything up so as to be fully ready one hour before show opening

- Break staff

- Monitor inventory

- Provide daily sales recaps

- Partner with VP, Operations and issue the Festival Operations & Emergency Action Plan to include all pertinent information for event operational control

- Serve as main point of contact for Venue

+ Post Event

- After Action report budget, top sellers, booth performance, learnings

- Count out all product with carton level packing lists

- Schedule outbound shipments and tear-down of booth on site, returning all necessary equipment

- Provide summary of staff hours for payment**QUALIFICATIONS**

+ 8+ years experience in live event planning and producing

+ Proven ability to manage teams for planning and building large-scale events or music festivals

+ Proven ability to develop and execute staff training sessions

+ Sterling reputation for excellence in the required role with at least five top notch references

+ Proficiency in spreadsheets

+ Must be motivated with an Everything is possible attitude.

+ Must be an active problem solver, instilled with a sense of urgency for projects large and small**WORK ENVIRONMENT**

+ Must be able to tolerate loud noise levels and busy environments

+ Must be proficient in communicating with all types of personalities in a professional manner

+ Must be willing to frequently work and travel to work events during evening and weekend hours, as required, to meet deadlines and work eventsApplicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa.

**EQUAL EMPLOYMENT OPPORTUNITY**

Insomniac strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

**HIRING PRACTICES**

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.

Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction. The quality of the Headliner experience (Insomniac fans are our Headliners) is our top priority.

Throughout our 20-year history, Insomniac has produced almost 400 festivals, concerts and club nights for over 4 million attendees in California, Colorado, Florida, Nevada, New York, Texas, Puerto Rico, Mexico and the United Kingdom, with expansions into Brazil, China, Japan and India. Insomniacs premier annual event, Electric Daisy Carnival Las Vegas is the largest multi-day music festival in North America and attracts more than 400,000 fans over three days. The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993.