Marketing Manager

The opportunity:

Global Talent 2020s well-established, award-winning Restaurant client, based in the beautiful historical Edinburgh city centre are looking for a full-time Marketing Manager professional to join their growing organisation, and become their in-house dedicated Marketing resource guru. With a strong skill experience with Social Media channels and understanding of SEO.

Our client is a well-respected, ethical, sustainable and growing company that specialises in the casual dining sector. The role is new and will require the person to hit the ground running from the outset, with innovation, creativity and primarily will focus on growing the businesses social media engagement with both internal, and external stakeholders.

The role:

Global Talent 2020s client is looking for a creative, talented, self-sufficient individual, someone with their finger on the pulse with social media channel/platform management, online trends, that can devise, then post, approved campaigns in concert with senior managers within the business, to promote brand awareness and drive engagement with audiences. To bring the company to new audiences, as well as to continue to appeal to its current customers.

The person will work primarily on their own and will be allowed in future to work a hybrid working model, after a satisfactory probationary period. The role will also encompass liaison between other departmental heads of the business, and providing targeted engagement through social channels, as well as other traditional media and PR management duties.

Experience essential in:

Managing websites, monthly newsletter and communications.

Creating and managing social media campaigns to grow brand awareness.

Managing the social media accounts with daily/weekly posts/ pillars, engagement with others in the online community, internal and external stakeholders, and responding to comments and messages appropriately.

Creating monthly marketing analysis reports, which illustrate insights and analytics to help evolve the digital strategy of the businesses.

Researching and creating engaging content for website and social media (with an evolving plan).

Creating and implementing an SEO strategy to drive fresh and capture relevant traffic to the website.

Be IT literate, with strong graphic design abilities, utilising Spout and Canva Pro, or similar.

PR and Press experience.

Excellent face to face communication skills, presentation skills and comfortable being part of the senior management team.

The person:

Global Talent 2020s client is looking for a trustworthy, established candidate that is highly adaptive, flexible, creative, and passionate about what they do. As well as being respectful of our clients brand integrity. You must ideally possess an outgoing engaging personality, and an exacting eye for details, and copy.

Our client seeks an excellent communicator, someone comfortable presenting ideas, possess excellent listening/ and needs assessment skills, whilst being comfortable in client facing situations. The right candidate also needs to except critiques, and also be open to others input besides their own, because they will be working collaboratively at times for the businesss interests.

The benefits:

This a potential hybrid working role.

A full handover will be given of all current live channels and materials to the successful applicant.

As the business grows, there is the envisaged prospect that this role will become more varied in future for the right person.

An excellent base salary, company laptop, company mobile, are all on offer. As is a first-class varied office base, within the business.

Interested? Then lets talk.

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