Content Creator

Role: Freelance Midweight Content Creator

About the Role

Are you a social and mobile-first content creator with a flair for storytelling and the skills to create visual content independently? This is a unique freelance opportunity with the potential to go permanent, at a top creative agency in London. You’ll play a key role in crafting engaging, real-time social media content, working closely with a passionate Social Media team to enhance brand reach and connection.

The agency is looking for a self-motivated, high-judgment content creator to drive social media activities for major campaigns. If you’re a dynamic self-starter, eager to dive into new projects and innovate with content, this role is for you. An in-depth awareness of the social media landscape and a passion for creating impactful, visually engaging content are essential as you work to amplify key campaigns and PR efforts.

What You’ll Be Doing

• Collaborate with internal teams and influencers to create, shoot, and edit social-first content, keeping up with current social media trends.
• Develop creative scripts, storyboards, and shot lists, and see content projects through to final delivery.
• Optimize content based on performance insights, using data with support from the social team.
• Produce diverse content for platforms like TikTok and Instagram, as well as support content for Facebook, X, and others.
• Generate a wide array of content, including vertical video, photos, gifs, short clips, and stories for brand-aligned purposes.
• Manage content shoots both on-location and in the office, using available props and materials.
• Create timely content to inform audiences about key campaigns, balancing planned and reactive content.
• Attend brand-related events such as shoots, PR, and influencer gatherings to capture social content.
• Engage in sustainability training relevant to your role, staying informed on sustainability issues.

What You Need to Excel in This Role

• A creative, innovative mindset and a strong connection to cultural trends.
• Strategic thinking with experience supporting brand reputation and long-term social media presence.
• Ability to understand and interpret client objectives within creative briefs.
• Comfortable in front of the camera, with high energy and enthusiasm.
• Skilled at quick decision-making and operating under tight time frames.
• Curious and excited about integrating AI tools and new tech innovations into content creation.
• Adaptable and proactive, with a collaborative mindset.
• Passionate about creating across platforms like social media, streaming, AR, music, and film.
• Advanced skills in design, photo, and video editing.
• Proficient with a wide range of video and static imagery content.
• Familiar with tools such as Adobe Premiere, After Effects, Creative Suite, Canva, Google Docs, Sheets, Slides, TikTok, Instagram, and FB Live.
• Skilled at transforming branded content into social media assets like clips, gifs, photos, and graphics.
• 3+ years of experience in social media and content creation, with a portfolio showcasing your work.
• Strong understanding of social KPIs and their connection to content trends and editing styles.
• Fluent in English, both spoken and written, to communicate with an international team.
• Committed to prioritizing environmental responsibility, social equity, and sustainability in your work.