Digital Content & Marketing Manager (Hybrid)

Key Responsibilities: Content Strategy & Creation : Develop and implement a content strategy that aligns with our clients brand and business goals. Create engaging content across multiple formats, including blogs, emails, social media, and videos. Social Media Management : Oversee and grow our clients social media presence (Instagram, LinkedIn, Facebook), focusing on audience growth and engagement. SEO & SEM : Optimise website content and digital campaigns to improve search rankings and manage PPC/SEM efforts to drive traffic and conversions. Campaign Management : Plan and execute digital marketing campaigns across email, social media, and partnerships. Track and report on performance to optimise strategies. Brand Voice & Consistency : Ensure a cohesive brand voice and visual identity across all digital platforms. Performance Tracking : Use analytics tools (e.g., Google Analytics) to monitor performance and make data-driven improvements. Collaboration : Work with internal teams to align messaging with company goals and values and collaborate on internal communications with the People & Culture Manager. Key Requirements: Experience : 5 years in digital content creation, social media management, and digital marketing. Technical Skills : Proficiency in SEO, SEM, CMS, Google Analytics, and marketing automation tools. Basic graphic design/video editing skills are a plus. Creative & Strategic : Ability to generate and execute original content ideas with a focus on audience engagement and brand-building. Analytical Skills : Strong ability to analyse campaign data and adjust strategies based on insights. Communication Skills : Excellent written and verbal communication skills with a passion for storytelling. Adaptability : Ability to manage multiple projects in a fast-paced environment. Bonus : Experience with Salesforce Marketing Cloud is a plus. If you're ready to make a significant impact and contribute to our clients growth, we'd love to hear from you. Only shortlisted candidates will be contacted

Location: Cape Town City Centre, ZA

Posted Date: 11/21/2024