MacGregor Black
Marketing Manager
Job Location
London, United Kingdom
Job Description
Marketing Manager
Are you passionate about driving growth within a global sports brand?
Do you have experience in leading high-impact marketing campaigns in the sports industry?
Are you committed to building authentic connections with sports enthusiasts around the world?
MacGregor Black is proudly partnering with a Global Sports Brand in the search for a Marketing Manager. This is a permanent role based in London.
As the Marketing Manager, you will play a pivotal role in shaping the brand’s presence in the global sports market, driving strategic growth, and fostering strong connections with audiences.
Key Responsibilities
- Develop and implement comprehensive marketing strategies to elevate brand awareness, drive customer acquisition, and boost sales in the sports sector.
- Collaborate with senior management to align marketing goals with business objectives and the brand’s vision.
- Stay updated on industry trends, competitor activities, and consumer feedback to adapt and optimize strategies.
- Plan and execute integrated marketing campaigns across digital, social media, email, live events, sponsorships, and partnership channels.
- Oversee the creation of impactful content, visuals, and materials that resonate with a global sports audience.
- Track and analyze campaign performance, adjusting tactics to maximize ROI, engagement, and reach.
- Lead, mentor, and manage the marketing team, including executives and external partners.
- Coordinate with third-party designers, content creators, and digital marketing specialists to deliver consistent quality.
- Set clear objectives and provide guidance to achieve ambitious marketing goals.
- Ensure cohesive brand messaging, voice, and visual identity across all touchpoints.
- Maintain and strengthen the brand's reputation through clear and impactful communication.
- Conduct market research to identify emerging trends, customer preferences, and insights to refine marketing approaches.
- Leverage data-driven insights to refine product positioning and overall strategy.
What are we looking for?
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing, ideally in the sports, lifestyle, or outdoor industry.
- Strong leadership and team management skills.
- Creative thinker with a passion for brand-building and authentic storytelling.
- Excellent analytical and problem-solving abilities.
- Proficiency with digital marketing tools and analytics platforms.
- Exceptional communication and presentation skills.
Competitive Salary + Benefits.
Please contact Asher Hart for more information today.
Location: London, GB
Posted Date: 11/22/2024
Contact Information
Contact | Human Resources MacGregor Black |
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