Marketing Manager - Cis

Responsibilities: Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliate collaboration; Implement marketing framework for the region; Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability; Map out the user journey and increase user funnel conversion through surfacing product ask, user education, and operation campaign; Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels; Experience in creating sponsorship & partnership projects from scratch (incl. execution and reporting); non-standard user activation will be an advantage; Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth; Help to shape and grow the Binance brand in the CIS Region; Report on the effectiveness of campaigns; Reach ambitious growth KPIs. Requirements: Minimum 2 years of relevant marketing experience, preferably in tech/IT field or Digital Marketing agencies; Execution-oriented mindset - with the humility, drive, and scrappiness to get it done; Must have a strong interest in the crypto/blockchain/technology space; Experienced on Acquisition & Existing Users Retention, Paid Ads, Social Media & Community, Affiliates, Analytics, Creative Marketing; Must be able to work independently; Result and self-driven mindset; Must speak native-level Russian and have a strong grasp of English; Crypto enthusiasts who are aware of the latest trends on-chain. J-18808-Ljbffr

Location: trentino-alto-adige, IT

Posted Date: 11/24/2024