Marketing Manager

Marketing Manager

Imperial Recruitment Group are delighted to announce that we are working in partnership with a foodservice business who are recruiting for a Marketing Manager on a permanent basis.

Salary: £40,000 - £50,000 per annum

Contract Type: Permanent

Location: Bury

Hours: Full time (flexible hours)

Purpose of the Role

To be the keeper of our brand and work along with sales and buying to deliver revenue growth for the business.

Responsibilities:

• Marketing strategy development and implementation.
• Ensuring that our brand values, tone of voice and guidelines are delivered across all marketing activity.
• Create and deliver a content strategy that is relevant to our customers and meets our business ambitions.
• Setting, delivering and reporting on KPIs to ensure our marketing activity is monitored and purposeful.
• Lead the development of our ecommerce platform including any online advertising activity to ensure that we hit our user targets and drive additional revenue via the websites.
• Own the social media strategy and annual plan.
• Mange our publications schedule and marketing calendar.
• Lead on stakeholder events – including webinar schedule, exhibitions, trade shows and site tours.
• Scope our new marketing, digital and ecommerce opportunities for the Group.
• Manage digital platforms and oversee all social media activity.
• Work with third party providers such as design agencies and web developers.
• Manage the Marketing budget.
• Work closely with our Group Sales Director and Purchasing Director.

Experience/Qualifications

• A background and love for all things marketing – with the desire to continue your learning and development.
• Experience of a wide range stakeholder communication – with a strong focus on internal communication strategies.
• An excellent understanding of digital marketing and experience with e-commerce platforms such as Magento and Akeneo.
• Confident using Google Analytics.
• Ability to confidently navigate CMS systems and effectively upload and manage content.
• Confident and experienced in SEO execution with the ability to make on and off page optimisation, keyword research and gap analysis, link building and a passion for site health.
• Excellent communication and presentation skills with an ability to build rapport and engage with stakeholders.
• Detail-orientated, confident copywriter and proof-reader, organised and deadline focused.
• Ability to prioritise and work on multiple projects at any one time.

For more information on this opportunity please feel free to contact Imperial Recruitment Group.