Head of Digital Marketing

You must be resident in the UK and eligible for work here.

We are not looking to sponsor anyone for this role.

An opportunity has arisen for a Head of Digital Marketing to join the Jumeirah Carlton Tower.

About You

The ideal candidate for this position will have the following experience and qualifications:

• Solid understanding of digital marketing best practices.


• Strong affiliation with media strategy, planning and campaign management.


• Good understanding of core hotel operations.


• Strong communication and writing skills.


• Creative and commercial drive


• Strong problem solving and analytical thinking skills

About The Benefits

• 33 Holidays inclusive of Bank Holidays


• Extra Holiday for significant birthday (21, 30, 40, etc.)


• Private Medical Insurance


• Life Insurance


• Nest Pension


• Jumeirah Perks Website Access – Discounts


• F&B and Spa Treatment Discounts


• One and a half times pay for work during bank holidays


• Dry Cleaning of uniform or Business attire


• Meals on Duty


• Employee Assistance Program


• Wellness Benefits – Chiropodist, Flu Jabs, and more!


• Taxi Service After Hours


• Social Events & Recognition Programmes


• Ongoing Training & Development

The main duties and responsibilities of this role are:

• Working closely and manage the digital agency to deliver digital marketing initiatives and Jumeirah.com performance


• Meet Jumeirah.com revenue targets and ensuring its content it is up to date.


• Oversee SEO/SEM strategies, lead and executive digital tactical campaigns in channels such as paid social media, display marketing, etc.


• Work closely with the revenue team and/or the loyalty team to develop offers and initiatives that lead to revenue generation.


• Optimize, manage, and track online hotel listings (Google My Business, TripAdvisor, etc) and drive -together with revenue – TPI’s initiatives (Booking.com – Expedia – Agoda)


• Responsible of e-mail marketing at hotel level. Develop and execute an e-mail marketing calendar.


• Act as a liaison between Corporate office and hotel colleagues to achieve regional digital marketing goals.


• Stay up to date on digital marketing trends, analyse competitor activity, and provide insights through detailed reporting.


• Drive auxiliary revenue through online gift vouchers and third party sites such us SpaBreaks.com and Afternoontea.co.uk


• In charge of organic social media – strategy and implementation- in line with brand guidelines


• Responsible of developing brand content (photography and videography) in line with the latest Jumeirah brand guidelines.


• Collaborate with wider Marketing and PR team to develop integrated marketing campaigns.

If this sounds like a job for you - apply now or miss out!