Fundraising Marketing Officer - Lottery and Cash Appeals

Fundraising Marketing Officer – Lottery and Cash

£28785 - £30300 37.5hrs per week

Leicester based LE3 1UT with hybrid working

Benefits include: 

• Up to 42 days annual leave, life insurance and sick pay 

• Health Care Cash Back Plan to cover every day health care costs

• 5% employer pension contribution under salary sacrifice 

• Free eye tests and a contribution towards glasses 

• Cycle to work scheme / close to park and ride at Leicester Forest East 

• Subsidised short breaks at selected RAFA Accommodation 

About us

The RAF (Royal Air Forces) Association has a clear objective: to help sustain a resilient and empowered RAF community. Through our sector-leading welfare and wellbeing services, we offer a wide range of support to serving personnel, veterans and their families. With thousands of members and supporters across the UK and further afield, plus hundreds of dedicated employees and volunteers, we have the network and experience needed for a personal one-to-one approach. We work together to make sure no one is ever left behind.  

About the role 

This is not a generic marketing role! Whilst this position requires an abundance of creative flair and energy, you’ll be fully involved in planning marketing strategies, as well as working closely with creative and media agencies to bring our campaigns to life. Using a variety of both online and offline channels to connect with our audiences, you’ll be creating eye-catching and engaging marketing campaigns to drive our cash appeals, and increase Wings Lotto players, with the aim of maximising income to the Association.

The role involves owning and managing multiple relationships with a variety of internal and external stakeholders, to ensure our campaigns are built around data driven insight, reaching the right audience, with the right messaging, on the right channels, which ultimately deliver results. Previous project management experience will ensure you are able to plan and execute a range of projects in parallel to meet committed timescales, within a budget.

About you  

Ideally you will have proven track record in fundraising or marketing, and desirably hold a relevant degree in this area. People skills are integral to this post as you will be working with a range of diverse stakeholders to deliver marketing activity to meet targets.  You must have the ability to understand audiences and impart information and key messages clearly, concisely and convincingly. Overall, We are looking for an individual with the desire and passion to grow our Lottery & Cash Appeal income through creative ideas, along with great organisation skills, and feel a sense of pride knowing that this work provides vital support for our RAF Community. If this sounds like you, we would love to hear from you.

Want to join us? 

You may find it helpful to have a look at our website and social media to find out more about who we are and what we do. The full role profile and person specification is available to download on our website

To apply

Applications with cover letters stand a much higher chance of shortlisting so please do take some time to tell us how your skills align with this role.

Closing Date 8am Wednesday 8 January

The RAF Association is a Disability Confident employer. Please let us know if you require any assistance with your application.

Location: Leicester, GB

Posted Date: 12/21/2024