PR and Marketing Manager

Here at Bonmarche we have a fantastic opportunity for a PR & Marketing Manager to join our team, based at our Head Office near Wakefield.

This role will focus on working closely with the Marketing Director on executing the marketing strategy and managing impactful campaigns that will elevate the brand, drive customer acquisition and ultimately footfall, traffic and sales.

Key Responsibilities:

• Plan, execute, and evaluate engaging seasonal multi-channel campaigns and product launches
• Develop and manage the social media strategy to raise brand awareness, create a community and drive social engagement through all social channels
• Enhance the brands presence and awareness and drive customer acquisition across multiple channels, ensuring consistent messaging and visual identity.
• Ensure multi-channel campaigns are consistent across all channels and in line with the overarching marketing calendar and activity plan (stores, social, influencers, PR, local & national advertising)
• Develop and manage relationships with brand ambassadors
• Develop and manage local marketing initiatives and events to drive footfall
• Manage and execute the marketing plan for the new store opening programme
• Manage the media plan across TV, press, OOH,
• Work with agencies to implement the PR plan and strategy
• Develop brand right 3rd party partnerships to drive new customer acquisition
• Team management and mentoring

What are we looking for?

• Marketing or Communications Degree
• Experience within a clothing/fashion environment role
• Good communication skills
• Attention to detail
• Methodical approach
• Time management skills
• Ability to work under pressure
• Creative Thinker
• Decision making

If you are interested in the above, please apply today!